LOS ANGELES, CALIFORNIA – MAY 16: Yara Shahidi attends the 2021 MTV Movie & TV Awards at the Hollywood Palladium on May 16, 2021 in Los Angeles, California. (Photo by…
Sephora Canada Commits to Carrying 25 Percent BIPOC-Owned Brands by 2026
Update: On May 17, 2021, Sephora Canada announced they were increasing their commitment to carrying BIPOC-owned beauty brands from 15 to 25 percent, a goal they intend to reach by…
How to Achieve Radiant Skin Just In Time For Summer
With summer right around the corner, it’s the perfect time to take our skincare routines up a notch to achieve a more hydrated, dewy and refreshed complexion! To help us…
LIFUL Serves Up a Minimal Take of the Reebok Premier Road Plus IV
Reebok has called the number of many a collaborative partner in 2021 such as Candy Land, Cottweiler and luxury label Maison Margiela for footwear projects. And now, the Boston imprint…
Bought by You: The 20 Most-Purchased Fashion Items of April
If you’re reading this, you probably appreciate how much Who What Wear’s fashion editors love to shop. And they’re really, really good at it. From trend forecasting to street style…
Air Jordan 1 Center Court Receives Classic Two-Toned Colorway
Jordan Brand has given its Air Jordan 1 Center Court a vibrant “White/Green” iteration that bears a close resemblance to adidas’ Stan Smith. “AIR JORDAN” branding is debossed at the…
Nike’s LeBron 8 V2 Low “Sprite” Is Making a Bold Return
Nike is bringing back its coveted LeBron 8 V2 Low “Sprite” 10 years after the original colorway was released. As a 10th-anniversary reissue, the original designs of the “Sprite” have…
Reebok Celebrates Pride 2021 With New “All Types of Love” Collection
The LGBTQIA+ community is celebrated annually throughout the month of June, and it’s usually around this time of the year when footwear brands will display support through collections of products…
The Target X Christopher John Rogers, ALEXIS & RIXO Collection Is Here — & We Want Everything
Update: The Target Designer Dress Collection is available to shop now. This story was originally published on April 29, 2021. We’re one step closer to actually getting our hands on…
Sole Mates: Ben Simmons and the Nike Blazer
Ben Simmons‘ confidence is at its peak right now. With the help of Doc Rivers who now runs the show in Philly, the 76ers find themselves sitting pretty as the…