Name: Joe Freshgoods x New Balance 1890 “Finger Waves,” Joe Freshgoods x New Balance 1890 “Naughty Things”
Colorway: Citrus/Grenadine-Pirate Black, Pirate Black/Heron-Persian Purple
SKU: U189065N, U18908JY
MSRP: $200 USD
Release Date: April 30
Where to Buy: New Balance
Joe Freshgoods’ ongoing partnership with New Balance has officially produced its 12th installment, launching the all-new hybrid New Balance 1890.
Joe Freshgoods’ latest New Balance collaboration serves as a direct homage to the cinematic, expressive energy of the mid-to-late 1990s. The collection pulls its mood board from the era’s iconic, high-saturation rap and R&B music videos, characterized by bold colors, trippy fisheye lenses, and the visionary direction of figures like Hype Williams. This nostalgic energy is physically translated into two distinct colorways: a fiery orange “Finger Waves” and an electric purple “Naughty Things,” with the latter specifically nodding to the legendary visuals of Janet Jackson and Busta Rhymes.
To ground this bold narrative, the newly introduced 1890 merges archival aesthetics with modern hybrid construction. The silhouette’s base relies on a blotchy-patterned exposed mesh, overlaid with a wavy synthetic cutout pattern directly inspired by the brand’s 890v3 runner. Patent leather accents and reflective detailing are applied throughout the upper, leaning heavily into the era’s signature emphasis on texture and shine. Underneath, the unapologetically loud upper rests on the trusted 2002 ABZORB-cushioned sole unit, ensuring stability and impact resistance without sacrificing the model’s experimental edge.
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