Like anyone, we love a good pop of color every now and then, but—hear us out—all-neutral outfits can be incredibly chic. We also can’t deny how simple they make getting…
Is Sustainable Fashion A Plausible Truth or Fallacy?
When it comes to the issue of sustainable fashion, multinational brands are not the only ones who should be held accountable for ensuring an eco-friendly approach. While it is the…
I’m Famous Among Celebs for My Lymphatic Drainage Technique—Here’s How to DIY
The Lineup is a monthly series where we’re giving you an inside peek at the beauty lineups of cool fashion people, editors, makeup artists, hairstylists, and estheticians—all the people we trust…
29 Fall Staples Trending at Nordstrom (Hundreds of Customers Are Into Them)
If I’m shopping for myself or perusing through sites to uncover gems for others, I often make Nordstrom one of my first destinations. As you’re probably well aware, the retailer stocks a…
42 Things You Have to See From Shopbop, Nordstrom, and Net-a-Porter Right Now
In the mood for some shopping? Trick question. Of course, you are—you’re on Who What Wear and you’ve chosen to click into this story. Well, buckle up because today, as I do…
7 Reasons You’ll Want to Switch to This Underrated Foundation ASAP
I don’t want to assume anything, but I’m going to take a guess and say that if you’re reading this, you probably have your foundation routine set. You know which…
The Mascara That Replaced My Latisse Rx Plus 28 Other Beauty Items We Love RN
By now, you’ve probably surmised that we test-drive a lot of beauty products here at Who What Wear HQ. From nail polish and makeup to hair and skincare, we’re eyebrow deep in all things new, exciting, and…
Gucci Presents the Gucci Aria Campaign
Image: Gucci Gucci has presented its Aria campaign and its one that properly celebrates the brand’s centennial year. Following Gucci’s Balenciaga-hacked Aria collection, Alessandro Michele has looked to re-showcase the…
I Try a Lot of Beauty Products for a Living—These Makeup Bags Are Up to the Task
To say I have a lot of makeup would be an understatement. Working in the beauty industry for just over three years, I have tried tons of products and accumulated…
The 7 Types of Dresses Every Fashion Girl Owns
I have to admit that I’m still getting used to the idea of getting dressed again. Being a freelancer who works from my home office, I’m always inclined to reach…